Revenue & subscribers
Bars: monthly revenue · Line: subscribing agencies · Gold markers: market launches
EBITDA & cash runway
Bars: monthly EBITDA · Line: closing cash · Dashed marker: breakeven month
Subscription tiers - capacity-based credit plans
Tiers are sized to case-processing capacity (~3.5-4 qualified leads per signed retainer). Edit price, credits and subscriber mix; per-credit rate and implied signed clients update live. Earned allocation + elastic top-ups move agents up this ladder as AI tools lift their throughput.
| Tier | AUD / month | Credits / month | Subscriber mix % | $ / credit | ~Leads / mo | ~Signed clients |
|---|
Visa vertical economics - edit fees, close rates, prices, credits and mix
EV = agent fee × close rate. Agent ROI = EV ÷ lead price - keep it ≥ 4× or agents churn. Credits per lead and mix set the blended credits-per-lead that converts tier credits into lead volume.
| Vertical | Agent fee (AUD) | Close rate % | Lead price (AUD) | Credits / lead | Mix weight % | EV / lead | Agent ROI |
|---|
Annual summary
| Metric (AUD) | Year 1 | Year 2 | Year 3 |
|---|
Indicative valuation
Multiple × exit ARR run-rate. Conservative / aggressive shown at −1.5× / +2.0× around your base multiple.
| Scenario | Multiple | Y1 exit ARR | Y2 exit ARR | Y3 exit ARR |
|---|
Anchor: vertical B2B marketplaces / SaaS with 50%+ gross margin and regulated-buyer moats price at ~4-8× forward ARR at seed / Series A.